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Introduction

Create a product strategy grid, based on user needs and satisfaction.

Set priorities, align the team on your product strategy and see how you stack up against the competition.

The product strategy grid helps visualize what benefits your product offers based on user's needs and helps you tie that back to your product strategy.

The categorization of customer benefits are done with the help of the kano model.

When you have limited resources, your biggest cost isn’t actually going to be the direct cost but opportunity cost of what you could have built. This grid helps you come up with a thing that actually differentiates you as a company and product.

Requirements
 		Axure RP 9 or up
Application Field UX Design, Product Design, Product Strategy
Download Includes
 Product Stratege Grid JAM.rp
Pages 4
File Size 159 KB
Contributor

Martin Merschroth

 

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Instruction

Template

Example: Uber

Example: Mental Health Startup

 

Questions

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